Sales machines are our business.

Sales machines are our business.

Want to work together?

Want to work together?

Lead Generation - Example of Costs

Lead Generation - Example of Costs

Every business will have different requirements and locations to target. Each will have a factor in the cost per lead.

For example, a kitchen fitter (not supplying the kitchen) will expect to pay less than a company supplying and fitting the kitchen.

A kitchen company that supplies and fits "average" priced kitchens, will expect to pay less per lead than a kitchen company that fits high-end kitchens to the top 10% of the population, based on earnings.

A kitchen company in Skegness will expect to pay less per lead than a company in Knightsbridge, London.

The higher the value of the sale, in services, products or location means more competitors spending more to gain that customer.

This means we pay more to get that lead and so, as you would expect, you pay more as a cost per lead.

This is why we research and supply a personal and bespoke cost per lead for your business.

Every business will have different requirements and locations to target. Each will have a factor in the cost per lead.

For example, a kitchen fitter (not supplying the kitchen) will expect to pay less than a company supplying and fitting the kitchen.

A kitchen company that supplies and fits "average" priced kitchens, will expect to pay less per lead than a kitchen company that fits high-end kitchens to the top 10% of the population, based on earnings.

A kitchen company in Skegness will expect to pay less per lead than a company in Knightsbridge, London.

The higher the value of the sale, in services, products or location means more competitors spending more to gain that customer.

This means we pay more to get that lead and so, as you would expect, you pay more as a cost per lead.

This is why we research and supply a personal and bespoke cost per lead for your business.

Lead Generation - How We Get Leads

Lead Generation - How We Get Leads

We create hundreds of digital marketing "assets". These include websites, landing pages, social media accounts, video channels and sales funnels.

We spend time building these assets so they generate leads for your business. We create and release videos, press releases, written content, social media posts and much more - all to drive interested potential customers.

The leads will be fresh, current, relevant and highly targeted.

We create hundreds of digital marketing "assets". These include websites, landing pages, social media accounts, video channels and sales funnels.

We spend time building these assets so they generate leads for your business. We create and release videos, press releases, written content, social media posts and much more - all to drive interested potential customers.

The leads will be fresh, current, relevant and highly targeted.

Lead Generation - What We Do NOT Do

Lead Generation - What We Do NOT Do

We do NOT:

  • Buy data and pass it off as leads
  • Re-sell old data collected
  • Sell data more than once
  • Telesales or outbound calling (unless requested by the client)
  • Email marketing, spam emails or outbound emails
  • Generate mass volumes of partly interested leads

We do NOT:

  • Buy data and pass it off as leads
  • Re-sell old data collected
  • Sell data more than once
  • Telesales or outbound calling (unless requested by the client)
  • Email marketing, spam emails or outbound emails
  • Generate mass volumes of partly interested leads

Want to work together?

Want to work together?

We Sell Leads, Not Enquiries

We Sell Leads, Not Enquiries

We sell leads, not enquiries.

What is the difference between a lead and an enquiry? An enquiry is someone who is researching a service or product. Not ready to buy.

Take the kitchen company example above. Someone looking to have a brochure sent to them is an enquiry. 

Someone who wants you to provide a quote or price for a new kitchen is a lead.

We sell leads, not enquiries.

What is the difference between a lead and an enquiry? An enquiry is someone who is researching a service or product. Not ready to buy.

Take the kitchen company example above. Someone looking to have a brochure sent to them is an enquiry. 

Someone who wants you to provide a quote or price for a new kitchen is a lead.

Lead Generation Frequently Asked Questions (FAQ's)

Lead Generation Frequently Asked Questions (FAQ's)

How much will each lead cost?

How much will each lead cost?

Each business will be targeting a different type of customer i.e. high-end, regular and low-cost.  Every business will want to target different locations. Therefore the cost per lead will be bespoke for each company we work with. 

However, you are looking for a steady supply of good leads and we are looking for long-term business partners, so the cost per lead has to generate a great return on investment.

Each business will be targeting a different type of customer i.e. high-end, regular and low-cost.  Every business will want to target different locations. Therefore the cost per lead will be bespoke for each company we work with. 

However, you are looking for a steady supply of good leads and we are looking for long-term business partners, so the cost per lead has to generate a great return on investment.

Who owns the lead?

Who owns the lead?

Are the leads GDPR compliant?

Are the leads GDPR compliant?

Who do you sell the leads to?

Who do you sell the leads to?

How much do I pay for the lead if I upsell / cross sell the customer?

How much do I pay for the lead if I upsell / cross sell the customer?

What contracts do I have to sign?

What contracts do I have to sign?

How do I pay?

How do I pay?

Can I resell The leads

Can I resell The leads

What is the best way to get started?

What is the best way to get started?

You paid for the lead, so you own it. We do not use the details of the lead in any way (unless you ask us to)

You paid for the lead, so you own it. We do not use the details of the lead in any way (unless you ask us to)

Who owns the digital assets created?

Who owns the digital assets created?

We have spent the time and money to create the lead generating assets. We retain ownership of these assets. In the unlikely event that you cease buying leads from us, we will use these assets to continue generating leads

We have spent the time and money to create the lead generating assets. We retain ownership of these assets. In the unlikely event that you cease buying leads from us, we will use these assets to continue generating leads

They are your leads, do with them as you wish. (We actually provide leads to "lead generation companies" who resell the leads we generate.)

They are your leads, do with them as you wish. (We actually provide leads to "lead generation companies" who resell the leads we generate.)

We work with all types of businesses in all market sectors. We have huge experience in working with B2B and B2C markets. 

We reserve the right to not work with businesses that work in any industry or selling any product that are illegal in the UK or where our companies ethos could be called into question. If you believe your product or services may fall in to the latter category please contact us for further details.

We work with all types of businesses in all market sectors. We have huge experience in working with B2B and B2C markets. 

We reserve the right to not work with businesses that work in any industry or selling any product that are illegal in the UK or where our companies ethos could be called into question. If you believe your product or services may fall in to the latter category please contact us for further details.

You pay for the original lead. If you sell more than you were expecting, sell more than one product or service or get repeat custom - good for you. We do not expect more money for the lead.

You pay for the original lead. If you sell more than you were expecting, sell more than one product or service or get repeat custom - good for you. We do not expect more money for the lead.

We have a written agreement stating the cost per lead and the payment schedule. 

There is no minimum length contract. 

We have a written agreement stating the cost per lead and the payment schedule. 

There is no minimum length contract. 

Initially, until we get to know each other better, we will have a weekly review of the leads. Payment will then be expected weekly. As we refine the quality and quantity of the leads we will move to fortnightly or monthly payments.

Some of our clients choose to pay a fixed monthly fee to reduce administration.

Initially, until we get to know each other better, we will have a weekly review of the leads. Payment will then be expected weekly. As we refine the quality and quantity of the leads we will move to fortnightly or monthly payments.

Some of our clients choose to pay a fixed monthly fee to reduce administration.

Yes, all your leads will have confirmed that their details can be used to contact them and to market to them.

Yes, all your leads will have confirmed that their details can be used to contact them and to market to them.

Please provide us with a little information to allow us to research your industry and geographic location. We will then provide you with a detailed quote including a cost per lead.

Please provide us with a little information to allow us to research your industry and geographic location. We will then provide you with a detailed quote including a cost per lead.